Love Research adventures, street interviews, and photos chronicling my search for love around New York City.
December 14, 2009
Yes it’s that time of the year again. You have days left to do your Christmas shopping. The mad dash to find the perfect gift is on. ”According to the National Retail Federation, the average shopper plans on spending $507 on gifts this holiday season. Joel Waldfogel, the author of the book “Scroogenomics,” says that amounts to billions of dollars of disappointments. With $65 billion in annual U.S. holiday spending, 20 percent of that, or $13 billion, is just missing the satisfaction,” Waldfogel said. “Others are choosing stuff for us and are choosing it sort of badly.”
Waldfogel suggests skipping buying holiday gifts entirely or else giving cash, gift cards, or donations to a favorite charity instead. I agree that we should find alternatives to holiday gift-giving.
This year, instead of buying expensive gifts why not give love?
1. Bake a cake
2. Give away something you love
3. Burn a mix of love songs
4. Make a family cookbook
5. Make a scrapbook
6. Paint a portrait of someone you love
7. Frame a photograph of someone you love
8. Give away your favorite books
9. Give a massage
10. Babysit for a tired mother
11. Volunteer your time
12. Write a love poem
13. Cook a special meal
14. Make a hand-made gift
15. Give Luv. Do your own Love Research.

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I am a huge advocate for making gifts. The investment of time is the most meaningful gift we can gift. Purchasing things is almost a cop out for not taking the time to really give from the heart. There are SO many things we can give each other that cost nothing or a minimal amount for the supplies. To share with someone your time and talent is to share love.
Comment by Sandy — January 28, 2010 @ 5:37 pm